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Champions and Challengers is a money collection system that
worked extremely well at Chase. Everyone knows how difficult it can be to collect money from habitual debtors. Needless to say, Chase, like any other creditor, wanted to see its money returned. To accomplish this, they have set up the Champion and Challenger system, which worked like this: Of all the defaulted accounts, 80 percent were turned over to the collection department that yieldedthe highest results in the previous year(s). This outperforming department was obviously employing the best strategy for collecting debt and, therefore, was known as the “champion.” The remaining 20 percent of outstanding accounts were split evenly between two other collection departments that utilized two different collection strategies. They in turn were called “challenger I” and “challenger II.” If by following a different (new) system, one of the challengers performed better than the champion, this challenger was promoted to the rank of the new champion until it was outperformed by a different collection strategy. If this was the case, this new top-performing challenger became the new champion and so on. Thus, the collection system with the best track record always became the new champion and retained its title until a different collection system prevailed. This rotating system of champions and challengers, which encourages competition and, consequently, progress, has a wide range of application in the investing arena. Can we apply this collection system to our investment needs? Let’s examine a hypothetical situation: It is 1992 and our asset management department was just entrusted with $1 million to invest in equity-based mutual funds. There is only one conditional stipulation from the people who have assigned to us this awesome responsibility: Do not underperform the market, which for the sake of comparison is the S&P 500 Index. It sounds easy. However, after investigating and examining the performance of all mutual funds out there, we found that 80 percent show a tendency to underperform the S&P 500. The 20 percent that outperform the index during any given year in most cases fail to fulfill this objective in the following year. That is, research showed that mutual funds either do worse than the market, or if they manage to beat the market, they cannot sustain their momentum. |
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